LGBTQ+ Consumers
28 June 2021

LGBTQ+ Consumers Aim High With Retirement Savings Goals, Says New Lincoln Financial Study

Lincoln Financial Group has released new research on how LGBTQ+ consumers are managing their personal finances and planning for retirement.

17 May 2021

Eight out of 10 Adults Say Financial Security Is Key to Achieving Life’s Goals, and Lincoln Financial Group’s New Advertising Celebrates Those Moments

Eight out of 10 adults say financial security is key to achieving life's goals, and Lincoln Financial's new ad campaign celebrates those moments.

Asian American consumer data tile
13 May 2021

Asian Americans Most Worried About Lost Income as a Result of COVID-19, Says New Lincoln Financial Study

Asian Americans are most concerned about lost income from COVID-19, says a new Lincoln Financial study. Three tips from Martin Fong to help finances.

Mother's Day Data
04 May 2021

Forty Percent of Adult Children Question If Mom Is Financially Prepared for the Future, Says New Lincoln Financial Group Data

Is Mom financially prepared for the future? New Lincoln Financial data says 40% of adult children aren't sure. Ask her five key questions to find out.

08 March 2021

More Women Report Prioritizing Day-to-Day Expenses Over Their Financial Future Because of the Pandemic

More women report prioritizing day-to-day expenses over their financial future because of the pandemic, says a new Lincoln Financial Group study.

Black Consumer Trends Thumbnail
09 February 2021

More Black Americans Report Permanently Changing Their Spending and Saving Habits as a Direct Result of the Pandemic

Lincoln Financial research shows COVID-19 has more Black consumers thinking about their future, prompting interest in financial planning resources.

16 December 2020

’Tis the Season for Retirement Account Contributions, Which Top Holiday Wish Lists for One-Third of Americans

New research conducted on behalf of Lincoln Financial Group shows the pandemic has Americans rethinking the holidays and focusing more on finances.

28 October 2020
by Sharon Scanlon, Senior Vice President, Head of Customer Experience, Retirement Plan Services and Individual Life & Annuity Operations

Taking the Fear Out of Finances

Halloween horrors bring us enjoyment, but financial fears can do the opposite. And when it comes to finances, it’s better to face any potential issues head-on with these solid strategies. 


23 October 2020

New Research Shows Pandemic’s Financial Toll Continues to Hit Younger Americans the Hardest

The financial consequences of the pandemic are impacting every generation — but younger Americans are being hit the hardest, according to Lincoln Financial Group's September COVID-19 Consumer Sentiment Tracker.