16 September 2021

According to recent research from Lincoln Financial Group1, Americans identified protecting family in the event of an unexpected death or illness as top reasons for purchasing or planning to purchase a new life insurance policy.

Life insurance can serve different purposes for individuals based on their overall financial plan. In honor of Life Insurance Awareness Month, we asked Danielle Pagan, a Business Insurance Consultant for Lincoln Financial Distributors, to share her real-life experience seeing life insurance provide for her aunt and cousins following the unexpected passing of her uncle. Watch Danielle’s story below.



  1. Lincoln Financial Group, Consumer Sentiment Study, July 2020-2021