RADNOR, Pa.--(BUSINESS WIRE)--Life insurance applicants can now utilize an industry-first interactive, mobile platform to review their underwriting medical exam and laboratory results seamlessly and securely thanks to Lincoln Financial Group’s collaboration with Clinical Reference Laboratory, Inc. (CRL). The new mobile platform integrates applicants’ lab reports with CRL’s AccessMyLab™ mobile application, making it easier and faster for consumers to be informed and aware of their biometric data. Features include text message notifications when results are available, definitions of test results, tips for improving wellness, such as how to improve cholesterol, and the ability to download and share the report with family members or medical providers.
“Life insurance applicants may be accustomed to receiving their lab results as part of the underwriting process, but Lincoln is taking that to the next level with CRL, and modernizing the engagement and reporting experience,” said Heather Milligan, senior vice president for Life Underwriting & New Business, Lincoln Financial Group. “This industry-first, mobile experience, not only delivers the information more conveniently, but also provides customers actionable insights about their health and wellbeing, underscoring Lincoln’s commitment to advancing life insurance processes in order to meet the needs and changing expectations of our customers.”
“Previously, customers had to proactively check for their lab results gathered during the underwriting process, without a clear indication of when they would be ready,” said Brian Coens, vice president, Insurer Services, Clinical Reference Laboratory, Inc. “With AccessMyLab™, we’ve digitally enhanced the availability and accessibility of the results, and made the health information more meaningful and valuable. CRL is excited to first offer these new capabilities to Lincoln applicants.”
Click here to view a quick video of how CRL’s AccessMyLab™ mobile application works.
This is the latest enhancement to Lincoln’s underwriting and new business process to continue improving the customer experience. Other recent examples include the expansion of its automated underwriting technology, and the launch of a unified life insurance application and case tracker for advisors.
About Lincoln Financial Group
Lincoln Financial Group provides advice and solutions that help empower people to take charge of their financial lives with confidence and optimism. Today, more than 17 million customers trust our retirement, insurance and wealth protection expertise to help address their lifestyle, savings and income goals, as well as to guard against long-term care expenses. Headquartered in Radnor, Pennsylvania, Lincoln Financial Group is the marketing name for Lincoln National Corporation (NYSE: LNC) and its affiliates. The company had $238 billion in assets under management as of December 31, 2018. Lincoln Financial Group is a committed corporate citizen included on major sustainability indices including the Dow Jones Sustainability Index North America and FTSE4Good. Additionally, Lincoln is dedicated to upholding a diverse and inclusive organization and was recognized by Forbes as one of the Best Large Employers, Best Employers for Diversity, and Best Employers for Women and received a perfect score of 100 percent in 2018 on both the Corporate Equality Index and Disability Equality Index. Learn more at: www.LincolnFinancial.com. Follow us on Facebook, Twitter, LinkedIn, and Instagram. Sign up for email alerts at http://newsroom.lfg.com.